It all began when I realized I had a gift for writing and a really strong coffee addiction. Then (cue the lightbulb moment), I figured out I could turn that gift into a career (and maybe even make a little cash along the way)! 

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Fast forward many years, countless clients, hundreds of microcopy, and more than a few blog posts, and here I am: a seasoned Content Designer with a passion for making things easier to read, click, and love. Ta-da!

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Along the way, I've had the pleasure of working as both a freelance writer and an in-house copy pro at creative and tech agencies.

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From running A/B tests and diving into copy experimentation to ensuring everything I write is accessible to all users, I’ve learned how to adapt to both data and user needs. Whether it’s creating copy for conversions or ensuring your content is WCAG-friendly, I’ve got it covered.