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Work

Revenue Grid — Transforming revenue for global sales team

I rewrote the career page, emphasizing the USP and improving user interaction with the overall goal to reposition Revenue Grid as an excellent place to work for new global talents.

Industry: Sales Tech | Role: UX & Content Writer
Scope: Website & In-App | Status: Completed

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Booking.com — Making it easier to experience the world

I optimised the cross-sell CTA in the post-book funnel to reduce user anxiety and drive engagement and conversion on the platform.

Industry: Travel tech | Role: UX Writer/Content Designer
Scope: In-app

Booking.com — Making it easier to experience the world

I audited and  optimised the cross-sell interface in collaboration with design to reduce cognitive load and drive conversion in the post-book funnel.

Industry: Travel tech | Role: UX Writer/Content Designer
Scope: App and Web

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LooseChange — Redefining the future of cash

I wrote a white paper and emails emphasizing the USP and I also created a user-friendly and SEO-optimized landing page to introduce Gen Z, Millenials, and business owners in West Africa to the future of cash.

Industry: FinTech | Role: UX & Content Writer
Scope: Landing Page, White Paper & Email | Status: Completed

Teca — Africa's first digital mortgage solution

I wrote the copy on the landing page and in-app to enable easy navigation for users and position Teca as Africa's leading digital mortgage solutions provider.

Industry: FinTech | Role: UX Writer
Scope: Landing Page & In-App | Status: Completed

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Sabreflexx — Diversifying wealth through real estate

To introduce users (new to real estate investment) to SabreFlexx - a digital real estate investment product for Nigerians - I created a user-friendly and SEO-optimized landing page.

Industry: Prop Tech | Role: UX Writer
Scope: Landing Page | Status: Completed

Busha — Making crypto accessible

I optimised  the existing copy throughout the onboarding flow to reduce users' cognitive load and increase onboarding completion rate.

Industry: Crypto (Web 3) | Role: Content Designer
Scope: Mobile App | Status: Completed

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DigitalPlanet — Rethinking community through collaboration

Digital Planet is the leading community of digital natives (enthusiasts, experts & in-betweens) in Africa.

Industry: E-Learning | Role: UX Writer
Scope: Mobile & Web App | Status: Completed

SwiftWave — Reducing underemployment through scalable job board

The Swiftwave solutions team is building a job board where college students and recent graduates can find employment and internship opportunities.

Industry: E-Recruiting | Role: UX Writer
Scope: Website | Status: Completed

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Yakoyo — Enabling food ordering infrastructure & delivery system

The management at Yakoyo has observed that long-wait time and lack of a seamless ordering process lead to reduced-order count DTD.

 

Industry: Ecommerce | Role: UX Writer
Scope: Mobile & Web App | Status: Completed

Error pages

"404! The page you've requested was not found" Pretty boring, right?

 

Check out how I spiced up some of these error pages to improve clarity

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SkillGrade — Improving the interviewing process

SkillGrade is looking to improve the talent evaluation process by introducing a "marketplace".

Industry: HR Tech | Role: UX Writer
Scope: Mobile & Web App | Status: Completed

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